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In our latest LinkedIn newsletter, we took a deep dive into the most common visa employers will deal with, the 𝐀𝐜𝐜𝐫𝐞𝐝𝐢𝐭𝐞𝐝 𝐄𝐦𝐩𝐥𝐨𝐲𝐞𝐞 𝐖𝐨𝐫𝐤 𝐕𝐢𝐬𝐚 (𝐀𝐄𝐖𝐕). In this blog post we we will simplify the steps required to become an immigration-accredited business.
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A well-written cover letter can make all the difference in capturing the attention of potential employers and securing your dream job. We've created a guide to help you master the art of cover letter writing. Whether you're an experienced professional looking to advance your career or a fresh graduate taking your first step into the professional world, this article has something valuable for everyone!
A cover letter serves as a one-page introduction to your job application, complementing your CV by demonstrating your interest in the position and showcasing your personality. It is a powerful tool to highlight specific skills, experiences, and qualifications that make you an ideal candidate for the role you're applying for. With recruiters and hiring managers sifting through numerous cover letters daily, a well-tailored, easy-to-read cover letter will increase your chances of landing an interview.
At the top of your cover letter, include your full name, address, phone number, and email address.
Example:
John Doe
154 Steward Street
Oteha
Auckland 1023
027 657 825
John@gmail.com
Date: 20th July 2023 (include the date you send the cover letter).
Include the hiring manager's name, business name, address, and email. If the name is not mentioned in the advertisement, try to find it by being proactive and researching. If you cannot find it, use the name of the business.
Example:
Anne-Marie
CM Marketing Agency
12 Lake Avenue
Auckland 1901
anne.marie@gmail.com
Begin your cover letter by addressing the recipient directly. If the hiring manager's name is not provided, reach out to the organisation to inquire or use the name of the business. Mention the position you are applying for and briefly express your interest in the opportunity.
Example:
“Dear Anne-Marie,
I am writing to apply for the Marketing Specialist position at CM Marketing Agency, as recently advertised on Trade Me Jobs. As a marketing professional, I am deeply passionate about executing creative marketing campaigns that contribute to the growth and success of organisations.”
Explain what got you interested in the job and how you would fit into the company. Demonstrate that you've done your research on the company by highlighting a few key points that align with your values and interests. In New Zealand workplaces, cultural fit and teamwork are often highly valued, so emphasise how you would contribute positively to the team.
Example:
“I have been a follower of CM Marketing Agency on various social media platforms for several years, and I have always been impressed with the quality of employee-driven content and the workplace culture your business fosters. I feel my friendly and personable character would align well with your team culture, and I am confident that I can contribute to the ongoing customer retention efforts at CM Marketing Agency.”
This is the section where you link your experience, skills, and qualifications directly to the job. Use two to three key examples that effectively demonstrate your capabilities and how they would benefit the employer. Tailor your experience to match the employer's requirements outlined in the job advertisement.
Example:
“Over the past five years, I have worked as a Digital Marketing Specialist at a fast-paced Wellington Marketing Agency. I successfully developed and executed digital marketing strategies that boosted brand awareness, lead generation, and conversion.
I also created a highly successful influencer marketing campaign for a startup, resulting in a remarkable 30% increase in online sales within three months. I am now eager to leverage my skills and expertise to take on new challenges and make an even more significant impact on the growth and success of a forward-thinking company like CM Marketing Agency."
If you wish to mention additional skills, consider using a bullet point list format, such as:
Conclude your cover letter by politely inviting the employer to contact you to discuss your application further.
Example:
"I am eager to learn more about this role and would appreciate the opportunity to meet in person to discuss how I can contribute to your organisation's mission and culture.
Thank you for considering my application, and I look forward to hearing from you."
Yours sincerely,
John Doe.
By following these guidelines, you'll be well-equipped to write a standout cover letter that showcases your unique qualities and maximises your chances of securing a job interview in New Zealand.
Best of luck with your applications!